What to Post In Instagram

Not all content needs to be shared almost everywhere. And also not all material appropriates for every social media systems - What to Post In Instagram.

It's great to post completely various things on different systems. As a matter of fact, it may even help you to enhance your engagement.

For example, if you take a look at our Twitter as well as Instagram accounts, you'll observe that we post entirely different things on each platform.

However how do you decide just what to post on each social media sites platform?

To help you with your social media sites marketing approach, we would certainly like to share some suggestions as well as examples that have worked for us and others.

By the end of this message, we wish you'll recognize precisely what to share on each of your social media sites accounts.

What to Post In Instagram

High-res images

Instagram has actually come to be a place where individuals post just the best pictures (as well as videos) on their account.

After interviewing and also surveying 11,000 13 to 24-year-olds all over the world, Facebook suggests marketers to "blend in to stick out":

"Instagrammers value visual high quality in visual content and also will certainly often make the effort to transform the banal right into a thing of charm. Brands looking for to involve teens and young people will intend to offer an organic experience by going for top quality, as well. Images and also video clip will ideally be gorgeous, thoughtfully composed as well as artfully provided."

Here are a couple of types of high-grade photos you could post to Instagram:

Product images: If you offer physical products such as style or food, you could post high-resolution photos of your Product in various settings.

Behind-the-scenes: An additional preferred type of Instagram images from brand names are behind-the-scenes images. These could be photos of people in the firm, occasions, or the production of a product (e.g. exactly how a dish is prepared).

User-generated content: If you cannot obtain appropriate Product pictures or adequate behind the curtain photos like us (a remote company that creates software program), you could post user-generated material. User-generated content grew our Instagram account by over 500 percent in a year.


While curating outstanding user-generated content for your Instagram account, make sure to demand approval from the original poster prior to re-posting it.


Motivational and also inspirational quotes are among one of the most preferred web content types on Instagram (with more than 42 million posts marked with #quotes at the time of creating).

If you are not able to obtain such images with quotes, you can additionally create graphics with quotes using totally free style tools like Canva and also Adobe Glow.


Here are 3 ideas from Andrew Hutchinson of Social Media Site Today for getting one of the most from your quote posts:

-- Choose the very best quotes which sustain your brand name objective
-- Utilize your own images where feasible
-- Don't overdo


While it is very important to have a constant theme for your Instagram profile, you can be a little versatile with your Instagram Stories. That's since they would disappear in 1 Day.

There are various means of using Instagram Stories for your advertising. Here are a couple of instances:

- Storytelling.
- Share how-to tutorials.
- Advertise a blog post.
- Share a listing.
- Reveal limited time offers and promotions.
- Offer giveaways and price cut vouchers.
- Share data, research, as well as stats.
- Share quotes as well as inspiration.
- Introduce an Instagram takeover guest.
- Share news, information, and also updates.

While sharing your Instagram Stories, remember to maintain them in line with your Instagram advertising technique.

SUGGESTION: A fast method to create beautiful Instagram Stories is to start with a template. Here are 10 free customizable Instagram Stories templates you can use.